Fair Trade

Stunning, really. Radiohead is allowing fans to set their own price for their new CD:

There is no maximum price, nor any other guidance, setting up what is may be the biggest experiment in digital-era music-industry pricing to date. What are people willing to pay for music? How many will pay full price? How will the average price compare to what a typical record company would likely have charged? Will people pirate it anyway?

I think six or eight or even ten dollars is probably a fair price for a CD. More like six or eight, if it’s just a download, no packaging (or distribution).

But, strangely, now I want to give them *more* money.


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